Information Technology Marketing Reports

Secret Ingredient For Revenue Growth
sponsored by TechTarget
WEBCAST: Join Andrew Gaffney, President, Demand Gen Report and John Steinert, CMO, TechTarget as they explore key trends driving the use and success of purchase intent in high performance organizations.
Posted: 08 Feb 2021 | Premiered: Sep 11, 2020

TechTarget

Today’s Market Realities Require New Demand Gen Strategies
sponsored by TechTarget
EBOOK: In this e-book, we discuss the shortcomings of the classical lead gen model and provide a framework you can use to improve productivity and effectively identify, pursue and manage real opportunities.
Posted: 08 Feb 2021 | Published: 03 Nov 2020

TechTarget

SDR Pro Tip: Real Purchase Intent Data from TechTarget Delivers Better ROI
sponsored by TechTarget
WEBCAST: Operatix is an international expert at creating meetings and opportunities for great tech companies. Watch this video to see why Operatix uses Priority Engine™ from TechTarget to boost meeting acceptance and opportunity yields, reduce no-shows and increase their ROI.
Posted: 08 Feb 2021 | Premiered: Apr 8, 2020

TechTarget

Driving Short-Term Quota Attainment by Aligning Marketing to Sales
sponsored by TechTarget
WEBCAST: Watch this interactive webinar featuring Nancy Nardin, Founder of Smart Selling Tools and one of the world’s leading experts on sales technology and process, explores what Sales really needs from Marketing right now and provides clear insight on how teams can align to reach revenue goals in the near term.
Posted: 08 Feb 2021 | Premiered: Dec 29, 2020

TechTarget

Billion Dollar Blindness
sponsored by TechTarget
EBOOK: Read this presentation recap to see how teams can increase their productivity and yields from a market, an ideal customer profile (ICP) or a set of named ABM accounts with the latest intent data and AI-driven technologies.
Posted: 08 Feb 2021 | Published: 10 Jun 2020

TechTarget

MicroScope September 2014: An issue covering the issues around cloud security concerns
sponsored by MicroScope
EZINE: An issue highlighting the need to challenge user fears around cloud security and the best ways to communicate on social media.
Posted: 12 Sep 2014 | Published: 12 Sep 2014

MicroScope

Buyer's Guide: How to Identify Must-Haves to Land the Best CRM Tool
sponsored by TechTarget Customer Experience
EBOOK: Choosing the right CRM tool is essential for building a successful customer engagement strategy. This buyer's guide details how you can acquire the best CRM tool. Download now to explore features to consider in CRM tools that will help with your purchasing decisions, and learn how the future of your organization could impact your choice.
Posted: 07 Dec 2015 | Published: 07 Dec 2015

TOPICS:  CRM | Marketing
TechTarget Customer Experience

CRM enters maturity as customer experience custodian
sponsored by TechTarget ComputerWeekly.com
EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
Posted: 01 Jul 2021 | Published: 01 Jul 2021

TechTarget ComputerWeekly.com

Marketing Automation Software Buying Considerations
sponsored by Act-On Software
EGUIDE: In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.
Posted: 01 May 2014 | Published: 01 May 2014

Act-On Software

The Sales Funnel Takes a New Shape
sponsored by TechTarget Customer Experience
EBOOK: Sales reps and marketing teams are well versed in the sales funnel, but do you really know how to exploit it? This 3-part handbook can help sales teams that feel they have hit a rut – or are approaching one – rethink the sales funnel.
Posted: 05 May 2016 | Published: 05 May 2016

TechTarget Customer Experience